Tourism

Rose City Rebrand: Translating the Story of a City at a Crossroads to Tourists

Influencers, New York Times ads, and some carefully chosen (and controversial) versions of the city and its people–and why that matters for the rest of us.

05/24/2022 By Julia Silverman

Small Business

This Portland Company Wants to Make Sex Look Like More Fun

Out with the bondage vibes—unless that's your thing, which is totally cool.

06/25/2019 By Eden Dawn

Design

This Duo Makes Some of Portland's Most Eye-Catching Signs

J&S Signs paints the town.

02/26/2019 By Kelly Clarke

Design

A Free Portland 'Brand Camp' Teaches Kids about Marketing and Entrepreneurship

Portland Gear's summer program is like boot camp for tomorrow's brand gurus.

07/20/2018 By Talullah Plummer-Blanco

Cannabis: Collaborators

These High-End Edibles Are All about Culinary Collaboration

Portland's Leif Goods partners with local makers and chefs to create sophisticated cannabis treats.

01/30/2018 By Courtney Eldridge

Cannabis: Marketing

How Should Cannabis Companies Market Themselves?

Mike Reeves of Portland branding company LTRMN breaks it down.

01/30/2018 By Marty Patail

Hotel Design

A Portland Design Team Goes Full Hula Girl on a Hawaii Hotel

OMFGCo revamps Honolulu's Laylow to look more Hawaiian than Hawaii itself.

09/21/2017 By Zach Dundas

Sweat Equity

An All-Natural Portland Deodorant Brand Goes Big

Schmidt's started in a Foster-Powell home. Now it's got a massive factory and a Florida-based investor.

09/13/2017 By Rachel Wilson

Advertising

A Portland Ad Agency Plays Matchmaker with Bands and Brands

"This is like a young fawn in the forest."

09/13/2017 By Rebecca Jacobson

Design

How a Portland Company Helped Brand a Sweet New Tokyo Hotel

OMFGCo elevates a lesser-known hood for a global audience.

07/10/2017 By Zach Dundas

Tall Boy

Meet the Portland Guy Who Invented PBR’s Hipster Cred

Matt Slessler is "national brand ambassador" for Pabst Blue Ribbon. How'd he score the sweet gig?

07/10/2017 By Jason Cohen

Portland Monthly

Branding

Rose City Rebrand: Translating the Story of a City at a Crossroads to Tourists

This Portland Company Wants to Make Sex Look Like More Fun

This Duo Makes Some of Portland's Most Eye-Catching Signs

A Free Portland 'Brand Camp' Teaches Kids about Marketing and Entrepreneurship

These High-End Edibles Are All about Culinary Collaboration

How Should Cannabis Companies Market Themselves?

A Portland Design Team Goes Full Hula Girl on a Hawaii Hotel

An All-Natural Portland Deodorant Brand Goes Big

A Portland Ad Agency Plays Matchmaker with Bands and Brands

How a Portland Company Helped Brand a Sweet New Tokyo Hotel

Meet the Portland Guy Who Invented PBR’s Hipster Cred