To help launch Columbia’s Tested Tough campaign, Portland Monthly teamed up with Columbia’s flagship store for a night of celebrating the collective toughness of moms across Portland. With a Tough Mother fashion show (featuring Nancy Hales, Portland’s First Lady), photos with Gert and her pet cougar, and Hot Lips and Widmer Brewing’s Tough Mother Combo, readers flocked to the store, with their moms in tow, for a evening of celebration and shopping for some much needed winter gear.