California Closets: So Much More Than Just a Trusted Name
Image: California Closets
The referral-based business continues to count on repeat customers who’ve experienced the magic of welcoming this creative company into their home.
Another thing that’s remained the same? The brand’s catchy name — one that's now widely recognized and trusted. Yet don’t be fooled; this brand doesn't operate only out of California, and they don’t beautify only closets.
In fact, California Closets outposts can be found throughout North America, ranging from Mexico and Canada to Hawaii and the Caribbean. And they pride themselves on creating innovative, organized, and gorgeous spaces throughout the entire home (not only in closets). Think entertainment areas, craft rooms, funky nooks, cozy pantries, spacious garages, efficient mudrooms, and so on. Folks may find that they first call for a reach-in closet and quickly develop a relationship that lasts for life, and spans throughout the whole house.
California Closets staff members predict that clients get in touch so often these days, with public spaces becoming increasingly important in our homes. Now that we've passed through the COVID isolation period, many folks are ready to once again welcome in friends and family, and social media has made everything very public, too. (They also see the younger generation, who can afford homes, now beginning to invest in their own.)
For those with a penchant for hosting, California Closets loves helping to create an unforgettable first impression, thanks to gorgeous entry spaces or sleek wine bars ready to usher in guests with a welcome drink. The team says it’s exciting for them to be part of these public spaces. They want clients to feel proud enough to keep a garage door open on a warm day, so that curious neighbors can peek in as they pass by. And they're delighted when satisfied clients send videos of themselves and the finished product — singing and dancing in their new-and-improved spaces, and posting related content on social media.
Image: California Closets
As the brand has spread its reach across the whole home, they've invested a lot of money in the development of each team member becoming experts on every type of space, from laundry rooms to crafting corners. And they have new, innovative products to support these spaces, too.
Among those, there’s a new Luxe Matte finish on offer. They already had 16 and have just added another. This latest one — called Desert Agave — is a light, soft green hue with grey undertones that proves a modern, versatile option to layer with California Closets' full collection or to use on its own. As one example, a recent install features neutral colors and the addition of Desert Agave drawers that perfectly “pop” and complete the scene.
The team at California Closets loves asking, “Who else can we make happy?”
One staff member likens their display rooms to candy stores. "There's so much to play with," she gushes, listing materials like leather, glass, and fabrics alongside texture adjectives like "shiny, glossy, and deep."
Image: California Closets
This season, let your imagination run wild by visiting a California Closets showroom. Check out their monthly wine and design events, like one being hosted in the Pearl District on March 12. Show up for wine, snacks, and some delicious design daydreaming. (You can even bring your dimensions with you!)
Or, to move along with the process, call 503.885.8211 to set up a complimentary in-home consultation. You can also visit the brand at californiaclosets.com, or stop into a local showroom located in the Pearl in Portland, West Linn (exit 8 off of 205), down in Bend on Newport Ave., or in the brand-new space in Vancouver, Washington.
