Shoppers familiar with the boutiques in the cute Montavilla neighborhood know Branch and Birdie as a destination spot for moms and kids, but owner Anna Fickle says that’s in flux.

“We have spent the past 12 months flexing from a mother/child destination into a fashion minded boutique for women of all ages, hipsters, moms, hipster-moms etc. The response couldn't be better thanks to all of the PDX fashionistas here in Montavilla.”

To inform the troops of the change, Fickle's husband (owner of Two Penguins production company) shot a spring lookbook focusing on the new collections. Check out the pieces in person at Branch and Birdie, 8021 SE Stark.