THE LONG PLAY
PODCAST: The Widmer Brothers Talk 20-Plus Years of Brewing—and Correct Your Pronunciation of "Hefe"
In 1986, Kurt and Rob Widmer dropped off their first keg of wheat beer at a small Portland bar. That Hefeweizen would go on to become one of America's most iconic brews. The brothers reminisce about how it all came to be, and tell us what might be next.
Kurt and Rob Widmer were in Portland before it was Beervana. Their path to Oregon's beer hall of fame began on May 15, 1986, when the brothers dropped off the first keg of their cloudy, unfiltered wheat beer at the Dublin Pub, a small Southeast Portland bar that at the time served as Widmer Brothers Brewing's entire distribution network. We tracked down Rob, and coaxed Kurt out of retirement, to tell us about their origins, their future, and why you’re pronouncing “Hefe” all wrong.
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Audio production by Samala Coffey