Why do we spend so much time raising money to compete in charity events? The answer lies in the altruistic behavior of people; the unselfish concern for the welfare of others. Selflessness.  Setting goals for a purpose tends to have reciprocal benefits. Individuals with self-transcending purposes are more likely to take calculated risks, overcome fears, and expose themselves to failure, while that effort supports a cause he/she believes in.  There is such an event in Portland that heeds that call for competing for a good cause while doing something good for yourself.

Rip City Race for the Roses is one of Portland’s oldest fundraising races where 100% of the proceeds benefit Albertina Kerr. This year’s race includes a half-marathon, 10K, 5K and a new 1K kids and family run/walk. 110-years-old this year, Albertina Kerr provides life-changing services for children and adults with mental health challenges and developmental disabilities.  This is the twentieth year of the race and we have a new community partnership with the Rose Quarter and a new presenting sponsorship by UnitedHealthcare, both supporting the health and wellness message of the race.

“Bringing together like-minded community partners strengthens the reach and purpose of the event, enabling us to collectively benefit more Oregonians” said Jeff Carr, CEO of Albertina Kerr. Rip City Race for the Roses will be held Sunday, April 29, 2018 at the Rose Quarter Commons.  To register, go to www.ripcityracefortheroses.org and participate in a community event that contributes to a worthy cause and is beneficial to your health and well-being.  Plus, it’s a great way have fun!