From the Archive

Just Sell It: How Nike and Wieden+Kennedy Changed Advertising

Together, the Portland upstarts pushed sports marketing into a new age.

06/29/2026 By Sean Elder

Real Estate

Property Watch: A Mod Icon Meets Bright Design in Portland Heights

Curved glass block walls, terrazzo floors, and gorgeous contemporary casework come together in this architect-designed home also remodeled by Bright Designlab.

11/25/2024 By Melissa Dalton

Q&A

Ripping the City with Kimiko Matsuda

'My story is not the only story of people trying to reinvigorate Portland.'

08/07/2024 By Dalila Brent

Real Estate

Property Watch: Swooping Curves in a Time Capsule in the Trees

Live like an ’80s icon in a house designed by the architect of Nike’s World Headquarters.

06/25/2024 By Melissa Dalton

For Kicks

Back to the Future and into the Metaverse: 100-Plus Years of Sneakers at PAM

Marty McFly’s Nikes, those Big Red Boots, and a few pairs that literally don’t exist have plenty to tell us about ourselves.

04/12/2024 By Matthew Trueherz

Our TED Talk

The Most Anticipated Talks and Performances of TEDxPortland 2024

A Jordan executive, Y La Bamba, and two James Beard Award winners are billed for the annual event.

04/03/2024 By Matthew Trueherz

Portland in the Movies

A Nike Historian Weighs In on What Air Got Right—and Wrong

“People have told me a million times, ‘Scott, it’s not a documentary.’”

04/28/2023 By Margaret Seiler

Shoe Gazing

Beyond Nike and Adidas: Shoes Are Big Business in Portland

A totally cosmic look at the brightest stars—and the start-up up-and-comers—in our local sneaker industry firmament.

11/22/2022 By Julia Silverman

RIP

Dan Wieden on Two of His Essential Ad Spots

Wieden, one half of Portland's iconic ad agency, died Friday, September 30, at the age of 77.

10/03/2022 By Julia Silverman

Footwear

The Best Photos from Sneaker Week PDX 2022

The annual event, taking place August 4–10, brings out the city’s most cultured and creative enthusiasts in the footwear industry.

08/09/2022 By Dalila Brent

Hollywood

If Jennifer Lopez Is Going to Marry a Costar, Does It Have to Be Ben Affleck?

With his upcoming Nike movie, he’s got Portland cred, but let’s just imagine some of the alternatives: Jesus, Voldemort, George Clooney…

07/19/2022 By Margaret Seiler

Business

A New Generation of Footwear Start-Ups Takes their Shot in Portland

Many have founders with roots at Nike, Adidas, and Columbia—like Velous, which is making recovery sandals.

05/26/2022 By Julia Silverman

Architecture

Take a Look at the New Serena Williams Building at Nike

The namesake building is the largest yet to grace the sprawling campus, and it’s baller.

05/04/2022 By Michelle Harris

Biking

Biketown Rides Are Free This Weekend in Honor of Earth Day

Praise Gaia, ride a Nike bike.

04/22/2022 By Conner Reed

Office Culture

Is Portland’s FT/WFH Era on its Way Out?

From Nike to Stoel Rives to City Hall, hybrid work schedules are the new black.

03/03/2022 By Michelle Harris

Business

Can Portland-based Shoemaker BALA Bounce Back?

Disagreements with the early face of the brand—a beloved nurse and influencer with more than a million Instagram followers—changed the company's trajectory. Its founders, two former Nike employees, are trying to right the ship.

02/10/2022 By Julia Silverman