Word on the Street

A Portland Glossary

April 22, 2011 Published in the May 2011 issue of Portland Monthly

Zuckerfish noun

A new subspecies of bloggers, tweeters, phone-pic snappers, and even newspaper pet columnists spawned by local sightings of Mark Zuckerberg, Facebook cofounder and boyish billionaire.

Zuckerberg acquired an Oregon-bred dog this winter; rumors suggested he had purchased a Portland condo. In a sentence: “These days, every time a baby-faced guy in a hoodie walks into Stumptown, a whole school of Zuckerfish surrounds him.” See also: the citywide Benicio del Toro crisis of 2001.

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