Fashion for a Cause

Portland Fashion Line Raises Money for Standing Rock Water Protectors

Native American–owned line Ginew plans to send 100 percent of profits from its new tee to support legal defense funds of protesters in North Dakota.

By Eden Dawn March 21, 2017

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As the world continues to fall apart at seemingly record pace, small business owners are ramping up their community engagement (keep up with our weekly action agenda here). Now, Portland’s Native-owned clothing line Ginew has paired up with art house Land from Austin and hemp clothing company Jungmaven to produce a new shirt benefiting water protectors at Standing Rock.

The collaboration resulted in the Water Protector Shirt, printed with custom gold and black on Jungmaven’s hemp/organic cotton blend shirt. All profits from the tee, which depicts a Greek goddess bringing an end to the black snake, will support the Freshet Collective—a fund providing assistance to water protectors facing legal action for their resistance in North Dakota.

Ginew owners Erik Brodt and Amanda Bruegl both spent time at Standing Rock. “The atmosphere at Sacred Stone Camp was peaceful, prayerful, and vibrant," they said in a statement. "Elders from across Indian Country—one from Obashing, Red Lake Nation—shared insights, stories, and prayers with the many gathered around the arbor. It made us proud to see our tribal flags flying in support of Standing Rock, the Water Protectors, and the young women with the vision to start what has grown into an awakening movement. Water Protectors, we stand with you.

Purchase one of the limited-edition shirts to show support with your dollar and your aesthetic.

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