This New Seasons Impulse Buy? It's Local.
If you’ve rolled through a New Seasons Market in the past year, you may have stopped short on the way to the vegan ice cream, captured by the friendly shapes and saturated hues of Land Bird’s elegant little bowls—they’re a slam-dunk gift for foodies and ceramics nerds alike. The PDX-based grocer is known for its eclectic home goods, but it doesn’t always dawn on shoppers that the whimsical tea towels, candles, and twee greeting cards might be local, too—nearly a third of its wares are Northwest born.
Land Bird’s Nancy Froehlich hand-throws each one of those porcelain vessels in her teeny home studio in Wren, Oregon, just outside Corvallis. Inspired by Pyrex food prep bowls and midcentury modern furniture, the Portland-born artist designed the bowls to enliven ho-hum kitchen tasks (salt bae sprinkling, sauce mixing) with shiny pops of color.
The former graphic design teacher crafted 1,200 bowls for New Seasons’ holiday blitz, in tones from evergreen to poppy spot—her biggest order in the four years since she launched Land Bird. “I basically live in the woods, and the bowls are part of my everyday life,” she says. “So it’s heartwarming to see them out in the world.”
Land Bird bowls are $11.99 at local New Seasons Markets.